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Gartner, Magic Quadrant for Service Orchestration and Automation Platforms, Hassan Ennaciri, Daniel Betts, Cameron Haight, Chris Saunderson, 26 August 2025. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Stonebranch.
According to Gartner, “By 2029, 90% of organizations currently delivering workload automation will be using service orchestration and automation platforms (SOAPs) to orchestrate workloads and data pipelines in hybrid environments across IT and business domains.”

For the second year, Stonebranch was named a Leader in the 2025 Gartner Magic Quadrant for SOAPs due to its Completeness of Vision and Ability to Execute.
“We’re proud to be recognized as a Leader for the second year in a row. We believe this recognition validates our strategy of enabling enterprises to embrace real-time, event-driven orchestration. Our customers rely on UAC to unify their automation landscape, scale operations securely, and drive digital transformation with confidence.”
– Giuseppe Damiani, Stonebranch CEO
Inside the Gartner Magic Quadrant Report
Learn how Gartner evaluated SOAP vendors and why Stonebranch was recognized as a Leader. The report includes:
- Visual quadrant placement of vendors based on their completeness of vision and ability to execute
- Evaluation and in-depth analysis of service orchestration and automation platform providers
- Actionable advice that provides insight into the SOAP market’s direction, maturity, and participants
We believe this is a must-read report for anybody in IT Ops, DevOps, or DataOps. Simply fill out the registration form at right to gain complimentary access.
Frequently Asked Questions
What is a SOAP?
Gartner defines the service orchestration and automation platform (SOAP) market as encompassing solutions that empower organizations to manage and automate their entire technology stack, including workloads, workflows, resource provisioning and data pipelines.
SOAPs empower infrastructure and operations (I&O) leaders to streamline and accelerate the delivery of business services. These platforms integrate workflow orchestration, workload automation and resource provisioning across an organization’s hybrid IT landscape. By automating and optimizing these processes, SOAPs enable organizations to rapidly deploy workloads, enhance operational efficiency and achieve significant cost savings while ensuring high availability and business continuity.
Why does the Magic Quadrant for SOAPs matter?
A Gartner Magic Quadrant is a culmination of research in a specific market, offering a wide-angle view of the relative positions of the market's competitors. It provides an independent analysis of each vendor’s capabilities, vision, and overall market positioning, which we feel makes it a key decision-making tool for IT leaders. Here’s why we think it’s important:
- Credibility and objectivity: Gartner is a respected research firm, and their assessments carry weight. The Magic Quadrant is a reliable, third-party analysis of a vendor’s strengths and cautions.
- Strategic guidance: the report helps enterprises identify vendors that align with their automation strategy, whether their focus is on innovation, stability, or niche use cases.
- Market trends insight: the report also helps organizations gain a better understanding of market direction, emerging trends, and which vendors are shaping the future of orchestration and automation.
Why was Stonebranch recognized as a Leader in the 2025 Gartner Magic Quadrant for SOAPs?
Stonebranch was placed in the Leaders' Quadrant based on completeness of vision and ability to execute. 2025 marks the second consecutive year Stonebranch has been recognized as a Leader in the Gartner Magic Quadrant for SOAPs for these reasons.
What specific criteria is required to be included in the report?
To qualify for inclusion in this Magic Quadrant, SOAP vendors were required to meet the following criteria as of January 2025:
- Actively market, sell and support a product that provides capabilities as defined in the market definition for service orchestration and automation platforms (SOAPs).
- Have made the qualifying offering generally available as of January 2025.
- Meet one of the following criteria:
- Have generated revenue of at least $25 million (or the equivalent in another currency) from their SOAP in 2024, or
- Have at least 200 paying SOAP customers as of 1 March 2025.
- Operate in at least two of the following geographies:
- North America
- Latin/South America
- Europe, the Middle East and Africa
- Asia/Pacific (not including Japan)
- Sell SOAP software directly to paying customers without the need to engage professional services to deploy. Vendor may offer professional services to enable or adopt, but these cannot be a requirement of deployment.
How can organizations leverage insights from the report?
Organizations use the Magic Quadrant to assess vendors' strengths and weaknesses, helping guide their technology investment decisions. Ultimately, it helps organizations choose the right IT automation solution, mitigate risk, and ensure they invest in solutions that support their digital transformations, as well as long-term IT and business goals.